Meet Our Team

Jib Davidson - Certified Forester, DEP Certified Wetland Delineation Expert & Master Logger


Jib received a Bachelor of Science in Forest resources and Conservation with a major in Forest Management from the University of Florida in 1978. Continuing his education, he earned a Bachelor of Science in Business Administration with a major in Finance and minor in Real Estate and Accounting from the University of Florida in 1983.

He began his career as a forester working for Georgia-Pacific Corporation in 1977. Initially, he worked in timber procurement, then transferred to land management, where he managed 117,611 acres of timberland for the company.

In 1984, along with partner Don Post, Jib started Florida Forestry Services Company in Gainesville, Florida, specializing in forest management, timber appraisals, timber investment analysis, timber sales, reforestation, site preparation, timber taxation, timber and timberland acquisitions and sales, and other forest management services for private landowners, industry and government. In 1989, Jib and Norman McRae formed Columbia Timber Company.

Jib specializes in forest finance, taxation, investment analysis, and real estate transactions. Jib has served as an instructor for forest management courses at the University of Florida and Community Education through Santa Fe Community College. He is a Certified Forester and Master Logger and holds memberships in the Society of American Foresters, Florida Forestry Association, American Forest Institute Tree Farm Program, Forest Farmers Association, International Society of Arboriculture, and Financial Management Association. In addition to his many civic and fraternal activities, Jib is also a Licensed Florida Real Estate Broker. 

Norman McRae - Operations Forester, DEP Certified Wetlands Deliniation Expert & Master Logger


Graduating in 1982 from the University of Florida with a Bachelor of Science in Forest Resources and Conservation, Norman began his forestry career working for the Florida Division of Forestry as a Forest Ranger. After being promoted to County Forester, and subsequently to Forest Area Supervisor for the Division, Norman went to work for F&W Forestry Services in 1986 as the Branch Manager. In this capacity, he performed land and timber appraisals, wrote and administered wildlife and land management plans. 

In 1987, Norman joined Jib Davidson at Florida Forestry Services Company. As a Forest Management Specialist, he performed timber appraisals, timber market analysis, authored and administered forest management plans, timber sales, reforestation, site preparation, growth and soil studies, timber and timberland acquisitions and sales, hardwood control, thinning, control burning, hunting lease evaluations.

When Columbia Timber Company was born in 1989, Norman added timber harvesting and thinning to his arsenal of skills. Norman specializes in forest operations, primarily timber harvesting, thinning, road building, logging supervision and reforestation activities. Norman is a Certified Forester and Master Logger and Licensed Florida Real Estate Salesperson and holds memberships in the Florida Forestry Association, American Forest Institute Tree Farm Program, and International Society of Arboriculture. 

Travis Davidson - Marketing Director, Land Management Expert, Realtor & Master Logger



Growing up in Gainesville, FL around the timber investment and forestry industry, Travis Davidson understands the agricultural community along with the commitment and hard work it takes for a family business to be successful. Travis also understands the residential market in the North Central Florida area.

As a graduate of the University of North Florida (UNF) in Jacksonville, Travis has a Bachelor of Science degree in Communications, with a focus in public relations and marketing. 

Travis joined his family's businesses shortly after graduation. Travis is currently a Realtor, land manager and forestry operations supervisor, across North Florida, for United Country | Land & Lifestyle Properties and Columbia Timber Company. His father, Jib Davidson, is a Certified Forester and the experiences Travis has learned in land and forestry management has led him to improve several timber investment properties into productive projects for landowners.

His experience has also helped many properties attract native vegetation and wildlife to residential, agricultural and natural properties alike. Travis is a member of the Gainesville-Alachua County Association of Realtors, Gainesville Chamber of Commerce and Florida Forestry Association where he earned the Master Logger designation. Travis is also an active communications committee member for the Florida Forestry Association. 

Mike Court - Realtor, Land Management & Acquisitions Expert


With nearly a decade of experience in land, right-of-way and mineral acquisition and sales, Mike Court brings plenty of expertise to the team.  During his time as the owner of MCC, LLC, Mike worked with numerous oil and gas clients on projects that included mineral sales and leases, right-of-way negotiations, title investigation, and negotiations with government, commercial and residential clients.

Mike also lends his real estate expertise  to leverage his experience in land and mineral acquisition to support clients’ needs with their investment and real estate needs related to both timber and agriculture. Mike's desire to help land owners with their goals and objectives helps 


Prior to his work in land and mineral acquisition, he held positions in outside sales and management. Mike earned an undergraduate degrees from Franklin College and a Master's degree from Middle Tennessee State University. His broad background demonstrates his ability for success and he looks forward to serving the community. 

Mike enjoys living in the Gainesville area with his wife and daughter. They enjoy spending their time outside exploring and enjoying the many activities Gainesville and Alachua County offer. 

Christy Morris - Office Manager


Christy is originally from Arkansas but has called Florida home for more than 25 years. She spent most of her time along the southern east coast in Palm Beach County before venturing to North Central Florida and the Gainesville area.


While Christy is fairly new to the timber industry, she brings with her over 30 years of office administration and project management experience. She has extensive knowledge of the real estate world including commercial REO’s and residential short sales and also has a diverse background in both banking and accounting and has numerous certifications in small business office programming. 

Christy always excels in customer service and is an enthusiastic and innovative professional.  She ensures that the offices at Columbia Timber and United Country run smoothly while providing personal attention to our staff, our clients and our contractors.  She has skillfully streamlined our office by implementing and maintaining our extensive data base of information. She is highly efficient at handling all of our day to day operations and is an essential part of our team. 

In her downtime, Christy’s favorite passion and pastime is "re-purposing" or turning "trash into treasures". She enjoys spending her weekends with her husband and their two sons and her new daughter in law. 

Billie Arnett | Marketing and Communications Manager


Billie is a recent graduate of the University of Florida with a Bachelor of Science in Public Relations and a minor in health disparities. Growing up just 20 minutes north of the Florida Keys, it is only natural that she would enjoy being outdoors and taking time to watch the sun set. She has worked in sales, advertising, digital marketing and non-profit positions within her undergraduate career. 

With experience in industries such as commercial real estate, healthcare, retail, and education she knows how to cater to a variety of audiences. Although she is new to timber, her research skills and dedication to detail make her a good addition to our team. 

Billie believes that understanding others' needs is key in fostering meaningful relationships and producing results. She is equally results-driven as she is customer-oriented. She is constantly looking for new and creative ways to improve the lifestyles of others. It is important to match marketing tools to a client’s individual goals. She adds a performance-tracking element to our team that considers the client’s future.